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From July 15–17, 2026, Ngoc Lan Cable took part in the 19th Vietnam International Exhibition on Electrical Technology and Equipment (Vietnam ETE 2026), held alongside Greenergy Expo 2026 — an exhibition for energy-saving and green energy products — at the Saigon Exhibition and Convention Center (SECC) in Ho Chi Minh City. This is one of the electrical and energy industry's major annual events, bringing together a large number of domestic and international companies.
1. Exhibition overview
Vietnam ETE 2026 was held jointly with Greenergy Expo 2026, covering nearly 15,000 square meters with more than 720 booths from close to 650 companies from Vietnam and countries such as Germany, Austria, Russia, Japan, South Korea, and China.
The exhibition featured a wide range of products, technologies, and solutions in industrial and residential electrical equipment, automation, renewable energy, energy storage systems, smart energy management, and energy-saving solutions.
The event also brought together well-known domestic and international brands in the electrical and energy sector, including Gelex, Toshiba, Vina Electric, HD Hyundai, Helukabel, and LS Electric, helping create a lively trading forum.
2. Participation goals
At Vietnam ETE 2026, Ngoc Lan Cable's booth showcased its core product lines, widely used in residential, industrial, and infrastructure electrical projects — including low-voltage cable, medium-voltage cable, underground cable, aluminum conductor steel-reinforced (ACSR) cable, and fire-resistant cable — along with a range of wire and cable solutions meeting domestic and international technical standards.
By presenting its products directly to visitors, Ngoc Lan Cable aimed to give a comprehensive view of its manufacturing capacity, quality management system, and ability to meet the technical requirements of high-demand electrical projects.
For Ngoc Lan Cable, Vietnam ETE & Greenergy Expo 2026 was not only a chance to build brand awareness but also an important opportunity to expand partnerships with contractors, investors, distributors, and partners at home and abroad. Meeting customers face-to-face at the exhibition helped strengthen trade connections and explore export and market development opportunities, amid growing investment in electrical and energy infrastructure.
Alongside its product presentations, Ngoc Lan Cable also focused on listening to customer and partner feedback to better understand real market needs. This valuable input will serve as an important basis for the company to continue improving product quality and meeting increasingly strict technical requirements and standards in both domestic and international markets.
3. Reaffirming a commitment to sustainable development
Participating in Vietnam ETE 2026 reaffirms Ngoc Lan Cable's development direction: continuously improving product quality, expanding into new markets, and strengthening cooperation with partners at home and abroad.
Going forward, the company will continue investing in production technology, improving quality control processes, and developing cable products that support the green transition — helping deliver safe, sustainable wire and cable solutions for electrical projects in Vietnam and the region.
